Optimize the customer checkout experience with custom Shopify checkout app development services
As per a market study, it is found that 70% of the shopping carts are left abandoned with the remaining 30% left abandoned for the checkout stage meaning the maximum numbers of customers are simply left without making any purchase. According to ITSpectrum, with the increasing competition in the eCommerce sector, in order to retain the trust of the customer, the companies are providing a great user experience to the customers as well.
Process of checkout made in a Shopify website to be followed by a customer in order to make the final payment on the checkout page –
• The customer needs to fill the shipping information by putting in a proper delivery address
• After entering the address the customer will select a suitable shipping method
• The customer has to choose a preferred payment method such as a debit/credit card, net banking, etc
• The customer gets a preview of the overall information entered
• In the last step the customer can finally place the order and the item will be delivered
According to the best eCommerce website development company in India, the above-mentioned steps are that all the customers have to go through while purchasing items and making payments on the eCommerce portals. However, there have been instances when there can be abandoned shopping carts. This is where the Shopify checkout development comes in to play for improving and enhancing the checkout process, and it can be simply described in different steps such as –
• Adding the address suggestion feature
According to the eCommerce platform developers of ITSpectrum, it is counted as one of the latest and greatest additions to your checkout process. The unique thing is that this feature allows you to show the full address suggestions to the customers that will be totally based on the first word of the address entered. This feature allows the customer to fill the address field faster without wasting any time at all.
• Developing a user-friendly UI (user interface)
By incorporating the Shopify checkout app development services you are able to improve the user experience to a certain extent and provide them better and improved service on the checkout page. The developer of the pages suggests using the colorful and 2-3 column layouts in order to provide the shoppers with a great shopping experience. There is also the provision of adding stepwise tabs helping the customers stay updated and motivated while completing the entire transaction process.
• Addition of visually appealing trust badges
As suggested by the best eCommerce website development company in India, you can add the trust badges which can make the shopping page more appealing and does have an impact on the eCommerce store’s conversion rates as well. Apart from earning the trust of the shoppers, with the incorporation of these trust badges even the merchants can be facilitated to drive more and more revenue from the existing traffic on the web page. These badges can be used to share information like a 30-days money-back guarantee, 100% guarantee and satisfaction, secure payment guarantee checkmarks, and several others to be added.
• Displaying and offering discounts
Discounts and offers can be the best way to attract and encourage more customers to shop and complete the payment while making a purchase from the online store. In terms of offering discounts and offers, you can even provide the automated discounts which can be made to appear in the customer’s order summary and also be applied to the product during the checkout process. Using this method the checkouts can be optimized and retain more customers, thus creating a strong brand image that will be etched into customer’s eyes making them come back again without thinking twice.
As depicted by ITSpectrum, the Shopify checkout app development process is known to successfully complete several eCommerce platform building process. The best thing is that there are several certified Shopify partners in the market to help you improve your services. However, with the customized approach the checkout page can be modified to help you achieve the desired conversion rates and also provide your customers with a hassle-free and interactive checkout experience as well.
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