Is it possible to increase sales for your Shopify store this Christmas? Here is how you can do it

Christmas and New Year’s Eve are the big days for the eCommerce retailers as people shop many products during this time period. This is the reason why there are higher chances of your sales scale up by up to 40% of the overall sales for the fiscal year. According to ITSpectrum, a leading eCommerce development company, it can be a stressful time for the store owners but is rewarding in the end as well. For the Shopify users, there are more options available in terms of apps and addons which can certainly help in increasing sales at this time of the year.

This is the best time of the year when the eCommerce stores do witness increased sales and earn more and more profit as well. However, Christmas is only days away and it is best suggested for online retailers to take advantage of this peak period. As suggested by the best eCommerce website development company in Kolkata, here are some of the top-selling tips applicable for your Shopify store which will help you increase your sales lead.

•    Suspense building strategy

Building suspense for the consumers can be the best way to increase your Shopify store sales on a particular day of the year like the Christmas celebrations. You can create some suspense by using social media channels or even emailing your existing customer base. There are some examples like you can even offer a 50% discount offer which could even lead to some publicity for your store as well.

As suggested by the best eCommerce website design services in Kolkata, you can even grant early access to a deal for your customer base as it becomes much easier to market to your existing customers. During the holiday period and the celebrations, you need to keep a check on your competitors who even offer likely deals as well.

•    Urgent selling schemes

According to ITSpectrum, most of the online shoppers like it very much to view the in-store inventory information. This is the best strategy to be utilized by the eCommerce retailers and offer urgent selling schemes regarding any of the products showcased in the store. This can immensely drive your sales and is quite effective when it comes to stock out the slow-moving stocks that were not sold in your store. It is best to use time-specific words like only some items left and will sell out soon this week or month.

•    Bundle up the slow-moving products

As suggested by the best eCommerce website development company in Kolkata, in terms of the slow-moving products in the store keep more information about your stock before offering any discounts on that particular day. It would be best to bundle up a few slow-moving products compared to those bestsellers, and you can use Shopify add-on product Upsell for this purpose. It is quite important to implement such ideas during this time of the year.

•    Check for the product returns

You can handle your inventories in various different ways and while doing so dealing with the returns sometimes can be unavoidable as well. As per the market statistics, it was found that 82% of the customers would like to complete the purchase process if there is a valid return policy. You can even incorporate the live chat option in your online store which could even help with your returns as well.

The above-mentioned tips could help you sell more products on the online store over the Christmas period. However, it is also equally important that you first ensure that your company is capable enough at handling the increase in sales and order volumes over the peak selling season.