eCommerce mobile apps - paving a new way of shopping & changing the dynamics of online selling!

In the era of digitization, commerce has been shaped into a new form which is best known as eCommerce. This form of online selling and buying has become popular with the masses because of the convenience it offers, and eCommerce mobile app development is further accelerating the way we can buy or shop products online. eCommerce offered the right solution for selling products even during the COVID pandemic.

How are mobile apps changing the dynamics of online sales?

eCommerce application development is entirely dedicated to the development of the eCommerce mobile applications for different platforms like Google Playstore and the iOS AppStore. With the availability of different options provided in the app stores, we are getting accustomed to online shopping and market growth is quite evident as well. The eCommerce mobile apps have brought the world to our fingertips. The use of mobile phones is now influencing our buying decisions more than the offline stores were able to do.

The mobile apps are promoting online retail sales through remote selling. Customers now have the access to a personalized shopping experience that is synonymous with the offline store. eCommerce mobile apps are best developed using the services of an eCommerce mobile app development company and customers are able to enjoy contactless shopping.

Why do users prefer mobile commerce apps over browsers?

As depicted by the mobile app developers of a Best eCommerce development company in Kolkata, to an end-user or the app users the mobile apps have proved to be much more convenient than eCommerce websites. There are several advantages of eCommerce apps over websites which can be briefly described as –

•    Mobile apps are more user-friendly: The apps being developed are more user-friendly simply due to fact that it leverages the hardware features such as GPS, Bluetooth, and camera. For this, the apps are more efficient and user-friendly compared to browsing the eCommerce website on a browser.

•    Predetermined features: An eCommerce mobile app has many predefined features which help with the completion of a specific activity such as surfing through product lists, saving products to buy later, making payment for the purchase, and many others.


•    Offline usability: Some of the eCommerce mobile apps are developed to be used in the offline mode which differentiates the app from the browsers.

With the increasing affordability of smartphone’s growth of the eCommerce mobile apps is on the rise especially in the developed countries. The role of mobile apps is changing the shopping dynamics with the addition of the latest features and functions.

Some of the important factors that are changing market dynamics are best explained as –

•    Access to technology
People are now exposed to technology and have access to the latest technologies which have increased in manifolds and had an impact on online commerce platforms. With access to technology, eCommerce has successfully captured a big market share and is constantly growing as well.

•    Access to the internet
People using mobile and tablets have access to the internet and multitasking smartphones are available to every person on the planet. The combination of high-speed connectivity and smart gadgets has helped in building a strong base for the eCommerce platforms seamlessly.

•    Access to branded products
The eCommerce stores are generating huge profits from the sale of branded products. Whatever be the size of the business process, online presence has helped in branding and promotion these days. Using the mobile eCommerce apps people are now aware of the offerings from some of the popular brands.

According to an eCommerce mobile app development company, the importance of eCommerce mobile applications cannot be overlooked in this increasingly competitive market. Providing the most efficient way to shop products online eCommerce mobile apps can be wisely used regardless of the geographic location. Change is the universal truth to be accepted and the eCommerce mobile app is the technology that has the potential to change the world we see around.