Want to optimize your site? Consider some common On-page Google ranking factors!

The content present on your business website page can make or break things, so it would be worth focusing more on the content to rank on search engines. As suggested by SEO experts in Kolkata, creating good content for your website is very important for the search engines as well. The unique thing is that all modern-day businesses like to go online for driving more traffic and leads. However, paid search ads can be a great way to draw immediate exposure on the search engines which you should also be working for building up your organic rankings.

The common factors that matter for On-page Google ranking for a website, can be –

·  Use of a Meta Title: According to the Digital marketers in India, you have to use most of the targeted keywords that can be placed at the beginning of the title (H1) tag. The Meta Titles are considered the most important factors in terms of on-page SEO for your website. The reason for doing important is the more attractive and optimized your Meta title is, there are more chances that people will click on your website link which will generate rankings.

·  Website page speed: No visitor would consider surfing a web page that takes forever to load. This is the reason why having a high-speed website page that would load very quickly and seamlessly which is the core component of technical SEO as well. Another important thing to consider in terms of your page speed is that if it takes too long to load then there are higher chances of increased bounce rate which can deplete page rankings.

· Use of post permalink structure: While developing a website you need to make sure that your website URL is displayed correctly which is a crucial on-page metric as well. You should always use the targeted keywords in the website’s URL and never use special characters, symbols, commas, etc. in the original web page URL. These strings that are used are also known as permalinks which are very well supported by almost any popular web browser.

·  Make the website mobile-friendly: Being the popular search engine, Google always prefers using mobile-first indexing when crawling your business website. This suggests that the search engine primarily uses the mobile version of any website while evaluating the page. You need to consider this factor with the utmost importance because even if the desktop version of your website is flawless, your search engine ranking might take a nose dive if the website is not optimized for mobile devices.

Does On-page ranking really matter for a website?

Best depicted by the Leading digital marketers in the industry, On-Page Google ranking is generally used for search engine optimization and is a technique developed to help the search engine bots understand the contents of your website. It can help a website rank by using some of the popular optimizing features such as the Meta titles, descriptions, heading tags, etc. and there are increased chances that your website achieves a higher rank in the search engines. The most important thing is, that no matter what kind of business you are running, having good visibility on the search engines is vital if you want to draw more traffic or customers and drive your revenues.

As depicted by the Best Search engine optimization experts, when it comes to SEO the most important note to consider is that ranking higher in the search results does take time. However, if you can optimize your website considering the above-mentioned ranking factors then your web page may hold the number one spot in the search engines.