Remove the toxic backlinks to retain the SEO ranking of your domain!

Backlinks matter a lot when it comes to SEO or search engine optimization and backlinks are created when a site is linked to your website. As per the SEO experts in Kolkata, it is important that you create a well-rounded set of backlinks which should also be a part of your SEO campaign. Pesky backlinks, originating from random and non-relevant sources might hinder the SEO rankings of your website.

What are toxic backlinks and how to monitor them?

In simple words, toxic backlinks are those links that can damage a website’s reputation when SEO campaigns are triggered. Many backlinks even originate in black hat SEO tactics which are unethical attempts to tamper with Google search engine’s algorithm in order to achieve higher rankings. According to the SEO experts of a Digital marketing company, good backlinks aren’t just about scoring high on the search engines, it is about getting access to high-quality and relevant links.

Some toxic backlinks can be –

· Spam sites that are dedicatedly created to build links only

· Sites that are not properly indexed by Google or not indexed at all

· Sites that contain malware or virus

· Link networks that are infested with toxic links

A backlink becomes toxic when it violates the official guidelines of the webmaster and this violation might lead to damage to your website’s rankings on a search engine. Removing a backlink at the earliest is important to protect the credibility of the website. Having toxic backlinks on the website might even show that you are resorting to unnatural ways to acquire links to the site.

What are the working tactics to remove backlinks from a site?

These days, website owners go to lengths in order to get high SEO rankings for their websites on Google’s search engines. But unfortunately, there are bad guys or competitors who are more interested in launching SEO attacks against top-ranking websites to hamper all the SEO efforts. However, you can remove toxic backlinks by following these simple steps –

· Tag the toxic backlinks that you want to get rid of on your website.

· Reach out to Google Webmaster for more info on the website and find out who is running the website.

· Contact Webmaster through email with detailed information about the link you want to be removed.

· Links can be rejected directly from Google Search Console and can be checked for any unauthorized payment demand for link removal.

·  If the toxic links are connected to low-quality pages, then simply 404 the page to delete it forever.

Concluding up, it is very important to make sure that the backlinks of your website are not compromised in quality. So, when dealing with website SEO it is suggested to stick to the rules set by Google. Another important aspect is to monitor the backlink catalog for any potential issues and regularly asses each and every SEO strategy carefully.